Service Guidelines
Our Professional Process & What to Expect
Effective Date: April 23, 2025
Version 1.0

Welcome to Our Service Process

Thank you for choosing OnCore Web Solutions. This document outlines our professional process, what you can expect at each stage, and how we work together to achieve your digital marketing goals.

Our Promise: We combine cutting-edge AI technology with genuine human connection to deliver premium results. You won't be just another ticket in our system—you'll be a valued partner.

1. Service Overview

What We Offer

Service Description Typical Timeline
Website Design Custom, responsive websites built to convert visitors into customers 3-6 weeks
SEO & Local Marketing Improve your visibility in search results and attract local customers 3-6 months for results
Social Media Management Strategic content creation and community management Ongoing monthly
Digital Advertising Targeted ads on Google and social media platforms Setup: 1-2 weeks
Content Creation Professional copy, blogs, and marketing materials 1-2 weeks per project

2. Our Professional Process

Every project follows our proven methodology to ensure success:

1

Discovery & Consultation

Duration: 30-60 minutes

Format: In-person or video call (we come to you when possible!)

What Happens:

  • We listen to understand your business, goals, and challenges
  • Discuss your target audience and market position
  • Identify opportunities and potential obstacles
  • Answer any questions you have
  • Determine if we're the right fit for each other

Your Takeaway: Clear understanding of your options and a custom proposal

2

Proposal & Agreement

Duration: 1-3 days

What Happens:

  • Receive a detailed proposal with specific recommendations
  • Review scope of work, pricing, and timeline
  • Discuss any questions or modifications
  • Sign service agreement and make deposit payment

Your Takeaway: Clear contract outlining exactly what you'll receive

3

Strategy Development

Duration: 3-7 days

What Happens:

  • Deep dive into your business, competitors, and market
  • Research target keywords and audience behavior
  • Create comprehensive strategy document
  • Develop content plan and creative direction
  • Build project roadmap with milestones

Your Takeaway: Comprehensive strategy that aligns with your business goals

4

Design & Development

Duration: 2-4 weeks (varies by project)

What Happens:

  • We create initial designs/concepts for your review
  • You provide feedback and we refine
  • We build and develop according to plan
  • Regular progress updates via email/calls
  • Testing and quality assurance throughout

Your Takeaway: A polished product that meets your standards

5

Review & Refinement

Duration: 3-5 days

What Happens:

  • Present completed work for final review
  • You test everything thoroughly
  • We make final adjustments and refinements
  • Ensure everything works perfectly
  • Final approval before launch

Your Takeaway: Perfect finished product, ready to go live

6

Launch & Training

Duration: 1-2 days

What Happens:

  • Go live with your new digital presence
  • Transfer all access and credentials to you
  • Provide training on how to use your new tools
  • Document everything for future reference
  • Celebrate your success!

Your Takeaway: Full ownership and knowledge of your new assets

7

Ongoing Partnership

Duration: Ongoing

What Happens:

  • Regular check-ins (monthly for retainer clients)
  • Performance reviews and reporting
  • Continuous optimization and improvements
  • Available for questions and support
  • Plan for growth together

Your Takeaway: A partner invested in your long-term success

3. Typical Project Timeline

Week 1: Discovery & Strategy
Days 1-5

Initial consultation, gathering assets, developing strategy

Week 2: Design Phase Begins
Days 6-10

First design concepts, wireframes, and creative direction

Weeks 3-4: Development
Days 11-25

Building, coding, creating content, implementing SEO

Week 5: Testing & Refinement
Days 26-30

Quality assurance, testing on all devices, final tweaks

Week 6: Launch
Day 30+

Go live, training, handoff, ongoing support begins

Note: Timeline varies based on project scope, complexity, and client feedback turnaround times. We always communicate realistic expectations.

4. Communication Guidelines

How We Communicate

Method Use Case Response Time
Phone/Text Urgent matters, quick questions Same business day
Email Detailed questions, file sharing, documentation Within 24-48 hours
Video Call Strategy sessions, presentations, training Scheduled in advance
Project Updates Progress reports, milestone notifications Weekly summary emails

What We Need From You

5. Revision Policy

Service Included Revisions Additional Revisions
Website Design Up to 3 revision rounds $75/hour
Logo/Brand Design Up to 2 revision rounds $100/hour
Content Writing Up to 2 revision rounds $50/hour
Social Media Posts 1 revision per post $25/post
Good News: We include substantial revision rounds because we want to get it right the first time. Most clients are thrilled with designs well within the included revisions.

6. Deliverables Checklist

Website Projects Receive

SEO Projects Receive

Social Media Projects Receive

7. Support & Warranty

30-Day Warranty

All completed work comes with a 30-day warranty period. During this time, we'll fix any bugs, technical issues, or problems caused by our work at no additional charge.

Warranty covers:

Warranty does NOT cover:

Ongoing Support Options

Support Type Price What's Included
Hourly Support $75/hour (min 2 hours) Ad-hoc changes, updates, additions
Monthly Care Plan $99/month Hosting, updates, 2 hours support, backups
Marketing Retainer Custom Ongoing strategy, content, optimization

8. Setting Expectations

What We Promise

What We Ask From You

9. Common Questions

Q: How long does SEO take to work?

A: SEO is a long-term strategy. Expect 3-6 months to see significant improvements in rankings. Major changes often take 6-12 months. We're in it for the long haul with you.

Q: Can I update my website myself?

A: Yes! We build websites with easy-to-use content management systems. We provide training so you're comfortable making updates. We're also happy to make changes for you.

Q: What if I don't like the design?

A: We'll work with you to understand what you do and don't like. Our process includes revision rounds specifically to make sure you're happy. Communication is key—tell us early and often.

Q: Do you work with clients outside Connecticut?

A: Absolutely! While we love our local community, we serve clients nationwide. Video calls work great for strategy sessions, and our human-first approach translates perfectly to remote relationships.

Q: What makes you different from other agencies?

A: Two things: (1) We actually answer the phone and show up in person when possible. (2) We leverage AI technology to deliver premium results faster without cutting corners on quality. You get big-agency results with small-agency heart.